MyBuys Case Studies » The Container Store
MyBuys helps our clients increase their revenues by up to 25%, conversion by up to 50% and customer lifetime value by as much as 300%.
Read how MyBuys clients have improved their acquisition, conversion and nurturing, have reaped the benefits of omni-channel customer-centric marketing, and are delighting their customers.
The Container Store Drives Revenue up 28%
with Omni-Channel Personalization
on July 1, 1978, The Container Store opened its doors in a small, 1,600 square foot retail space in Dallas. In 2012, with locations from coast to coast, and nearly $750 million in revenue, The Container Store offers more than 10,000 innovative products to help customers save space and time. The Container Store helps their customers solve everything from the tiniest of storage problems to the most intimidating organizational challenges.
28% increased sales, higher conversion
The Container Store has deployed a broad range of omni-channel customer-centric marketing services from MyBuys, including personalized web recommendations, email alerts, and remarketing via display advertising – contributing to a 28% increase in sales. The Container Store’s personalized display-advertising based remarketing initiatives have achieved greater than 5:1 return on advertising spend (ROAS).
“Over time, we have come to trust MyBuys to show the right products to our shoppers. Our proof has come in the form of higher conversion rates and greater sales”
— Catherine Davis, Direct Marketing Director, The Container Store
Read the full case study below.