Personalized Alerts
Jupiter Research reported that engaging audiences in more relevant communication increases net profits by an average of 18 times more than broadcast mailings. You spend as much as $2 per customer to send emails to different customer segments. Are you sure that what you’re sending is relevant?
We send email alerts to your customers as often as you want. Every alert is customized to your brand and reflects each shopper’s top-of-mind desires, based on their stated preferences and what we have learned about them over time. Customers want to tell you what they want: We listen, then respond with alerts and recommendations that motivate them to buy.
The Y Guy on your site lets shoppers know that they can sign up to receive alerts.
The alert window enables merchants to gather explicit preferences by brand, category, price and other stated preferences.
Our alerts reflect each consumer’s desires by offering only the most relevant product recommendations based on explicitly expressed (alert sign up and purchase history) and implicitly learned (browsing behavior) actions.
Follow-up messages can include:
- Abandoned in a shopping cart items
- New merchandise that match category and brand preferences
- Back in stock products
- Relevant sale items
- Featured merchandise
- Products due for replenishment, and more.
We introduce them with compelling subject lines that are attention-getting and convert more shoppers to buyers.
Email alerts reflect each shopper’s top-of-mind desires.
What Next?
Learn how we work on the web. Learn about our customer-centric approach. Learn about our merchandising expertise.
- Overview
- Recommendations
- - Web Recommendations
- - Personalized Alerts
- Retail Categories
- Proven Benefits
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Learn How We Can Help You Boost Online Sales 5-20%.