MyBuys Personalized Direct Mail

Turning mass mailing into segments of one

MyBuys has developed an innovative and effective way to communicate with consumers on a 1:1 basis through direct mail. Using our network of 250 million consumer profiles, MyBuys can work with you to create 1:1 personalized campaigns with recommendations designed to entice consumers to purchase through your catalog, return to your website or come into your store.

We work with your publishing partners to turn our big data and predictive analytics into completely personalized direct mail for your customers. It’s highly effective and delivers significantly better conversion than standard one-size fits all direct mail pieces.

If direct mail is an important part of your business, making it personalized will make it that much more effective. Personalized direct mail is a great way to enhance your acquisition and nurturing efforts, cross-sell and upsell and increase customer engagement and loyalty. MyBuys Personalized Direct Mail can stand on its own, or be part of a larger omni-channel customer-centric marketing strategy.

Part of a comprehensive, omni-channel strategy

MyBuys Personalized Direct Mail is part of the MyBuys Customer-Centric Marketing Suite. It provides fantastic benefits on it’s own, but if you choose to adopt an omni-channel strategy it also automatically coordinates with MyBuys Personalized Email, Display Advertising and Web Recommendations to completely delight your customers and deliver the highest possible return for your business.

You can start today – and in as little as 30 days begin captivating your customers while reaping the benefits of the world’s leading customer-centric marketing suite.